It is no longer a question of whether you will be on social networks, but the way you will be present.
Welcome to our team of creative minds of digital marketing. We operate intending to improve your sales or brand image. We believe that there are great opportunities for everyone, but to reach your goal as quickly as possible, you need an agency that will help you make a clear plan for their realization.
We are a dynamic and versatile digital agency that does not rely on the hollow words to attract new customers. Instead, we rely on our SEO and marketing skills to get new clients on track, and when we think about it, most of our clients come by recommendation - and that's the best form of marketing.
We do not limit ourselves to certain branches of industry. We have the experience to create custom websites, online stores and use a variety of digital marketing services to help businesses of any size in any industry.
The essence of marketing has always been connecting with the target audience in the right place and at the right time. Today, that means you have to connect with people where they spend their time: online.
What is digital marketing
and how to get started with digital marketing?
Digital marketing, online marketing, internet advertising - whatever you call it, advertising your company on the Internet is a very important step nowadays. Yet the number of internet users has doubled over the past decade and this change has massively affected the way people buy products and interact. Digital marketing is a significant step forward in improving any business.
Digital marketing is like any other form of marketing - a way to connect with and influence your potential customers. Email marketing, SEM or pay-per-click advertising (Google Ads), social media marketing, blogging, or SEO are good examples of digital marketing - they help you present your business to the public and sell your product or service.
If you are interested in digital marketing services, contact us with your questions and we will answer them as soon as possible. Below you can read more about each service we offer, so you can get a clearer picture of which digital marketing services you need.
Our digital marketing
We smartly combine our knowledge and experience to provide the highest quality service to all clients. We will look at the problem from all angles and work together with you to find the right solution, whether you are starting a new business or want to improve your existing one. We direct customers to your products and/or services through SEO, email marketing, social media, and more.
SEO - search engine optimization is the most cost-effective marketing strategy you can apply to improve your business because with good SEO results over 60% of users can visit your website organically - and at the same time you will become more competitive.
Social Media Marketing
If you don’t talk directly to your audience via social platforms like Facebook, Twitter, Instagram, or Pinterest, you leave them to your competition! Our proven social media marketing strategy helps you achieve your goal - selling products and/or services.
Returning your investment in Google Ads requires aggressive optimization, constant testing, and creating a relevant and timely offer. At digital agency Creative Brackets, we create successful campaigns, enticing ads, and a high-quality page design that leads to ads that will delight your visitors.
Content writing is the process of planning, writing, and editing web content for digital marketing purposes. Allow our writers to write content fully optimized for your needs and the campaign being run. Just tell us what you need from the desired area and you have no other worries.
eCommerce marketing is the practice of using promotional tactics to improve traffic to your online store, converting that traffic into paying customers and retaining the same customers after a purchase.
Email marketing is a highly effective digital marketing strategy and also one of the cheaper campaigns you can run. With a quality email strategy, you can increase the number of regular customers and improve the relationship between your brand and them.
The number of adults who use the internet regularly has increased by 5% in just the previous three years, according to a recent survey. With the increased use of internet services, the way people make purchases has also changed - which means that the classic "offline" marketing is less effective than before.
Digital marketing is changing dynamically and requires us to constantly monitor the changes that occur as this field develops. Below we present key statistics on digital marketing that help you make better decisions.
of internet interactions begin with search engines. This shows how important it is to set up a proper SEO campaign, as high search engine ranking is one of the best ways to advertise.
is the number of Google searches every second. That means 2 billion searches a year. This information leads us to the conclusion that Google is one of the best and most profitable search engines.
is the average success rate of an email marketing campaign. This can tell you a lot about the effectiveness of this type of digital marketing. The more opportunities you give your audience to be informed and read the news related to your business, the higher the sales rate in turn.
of digital marketing experts state that high-quality content is the most effective part of any SEO campaign. The setting-up alone is not enough, so you need to think about the quality of the content you publish. The better the content and the more relevant it is to the audience, the more trust you instill in potential customers.
Personalized emails enable transaction rates that are up to 6 times higher than non-personalized ones. This is also a good way to establish trust between you and your customer, which will also help increase your sales.
Almost anything can be a means of digital marketing. It is a tool that is applied online. Many people do not realize how many digital marketing resources they have at their disposal. Here are just a few examples:
As you can probably guess, we just scratched the surface with this sheet. Most digital marketing tools will fall into one of these categories, but experienced marketers are constantly finding new ways to reach online customers, so the list is growing!
Branded assets (logos, icons, acronyms, etc.)
Video content (video ads, product presentations, etc.)
Pictures (infographics, product photos, company photos, etc.)
Written content (blog posts, eBooks, product descriptions, testimonials, etc.)
Online products or tools (SaaS, calculators, interactive content, etc.)
Social media pages
Digital marketing is the marketing of the future. In addition to all the benefits associated with this type of marketing, it is possible to track the results of efforts in a digital marketing campaign with incredible precision, which means that it is very easy to see which strategies bring profitable results and which require more work.
that digital marketing can solve
To optimize your marketing strategies, digital marketing is a must. Digital marketing can help you get to know your audience, learn important information about it and find out information that will help you in your further work.
I don’t know the audience well enough to start a campaign
Getting to know your audience takes time, and while your marketing team may have developed audience personalities that can be helpful, consumers who actively spend time online may not behave as you would expect. You will need to test different languages with different goals, keeping in mind that certain descriptors will appeal to different people and their place in the shopping cycle. Adapt to your audience and you will build credibility that will set you apart from the competition.
I have not optimized my channels for SEO
Regardless of your position in the marketing process, you must understand the best SEO practices. In addition to improving search engine rankings, SEO can strengthen and support campaign testing and optimization. Make sure you use good quality and valuable content that your potential customers will like.
I don’t have a social media strategy
Whether you want to develop an organic social networking strategy, a paid social networking strategy, or a mixture of the two, there must be some form of social media marketing. While social networks are great for branding and engaging audiences, they can also be a useful advertising channel in digital marketing. Find a niche and make the right plan, be patient, and as the number of your followers increases, so will the impact of your ads.
Social media marketing is a powerful way for businesses of all sizes to reach potential clients and customers. Your customers are already communicating with brands through social media, and if you don’t talk directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you’re missing out on them!
Great social media marketing can bring tremendous success to your business, creating dedicated brand advocates and even encouraging potential customers and sales.
Frequently asked questionsabout digital marketing
Below you can find the most frequently asked questions we get related to digital marketing, and we update the list regularly.
What is a paid search?
Paid search or "pay-per-click" (PPC) is a type of advertising that usually refers to sponsored results at the top of search engine results (SERP). These ads charge you for each click and can be set to appear only when certain keywords are searched so that your ads target a specific group of people who are interested in what you offer.
This type of ad can be extremely effective, as it relies on information obtained from the behavior of individuals online and is used to increase website traffic by displaying relevant ads to the right people at the right time. These ads also include retargeting, which means that depending on customer actions, marketing automation tools can create unique personal ads on multiple platforms.
What is digital marketing?
Digital marketing encompasses all marketing efforts that require the use of electronic devices or the Internet. Businesses use digital channels such as search engines, social networks, email, and other websites, to connect with existing and potential customers.
What is the importance of digital marketing within a company?
While traditional marketing is present in the form of print ads, telephone communication, or physical marketing, digital marketing is done electronically and online. This means that there is much more potential for brands to reach customers, with the use of email, video content, social networks, and search engines.
Why is digital marketing important?
Digital marketing will help you reach a larger audience, much larger than you would get using traditional methods, and targeting a specific group of people who are most likely to buy your product or pay for a service. In addition, it is often much more cost-effective than traditional advertising and allows you to measure success daily and change your strategy on the fly.
How do digital marketing services drive business growth and improvement?
Find your target groups at the right time on the right platform. Digital marketing services provide businesses of all sizes the opportunity to market their brand at a low price. From startups, through medium-sized companies, to companies with multiple locations, a digital marketing agency helps you expand your market presence to offer goods and services to your target customers, regardless of time differences or location.
Digital marketing agencies are one of the best ways to reach your target audience while maintaining a quality relationship with existing customers. As long as your business has a strong digital presence, customers will always be present.
What is search engine optimization (SEO)?
SEO is the process of optimizing the content and technical adjustment of your website so that the website ranks at the top of search engine results for a particular set of keywords. Using SEO can direct visitors to your website in a very effective way. Although PPC and retargeting have their place in marketing, organic traffic generated by SEO optimization has a huge impact on business success.
By using keywords and phrases, you can use SEO to massively increase visibility and start a lasting relationship with the customer. SEO is defined as increasing the ranking of a website in search results, and thus its organic traffic, using popular keywords and phrases. Strong SEO strategies are extremely influential in digital marketing campaigns, as visibility is the first step towards a lasting customer relationship.
What is meant by the term content marketing?
It is the application of written and other content to improve business. Effective content marketing is not promotional but serves to inform consumers who seek information. When you offer content that is relevant to your audience, it can make you an important and reliable source of information, making it less likely that your other marketing efforts will be lost. In the modern age, content marketing attracts three times more potential customers than paid advertising, so it is worth the extra effort.
Is social media marketing important?
Of course, this is one of the most important elements of digital marketing, and the key to effective marketing on social networks goes beyond the mere existence of active accounts on social networks. You need to incorporate social elements into every aspect of your marketing efforts to create as many peer-to-peer sharing opportunities as possible. The more audiences are inspired by your content, the more likely they are to share it, which can potentially affect new people.
Why should your company use digital marketing services?
Reach more customers and rank well within search results.
The digital marketing industry is growing rapidly. U.S. businesses spend more than $ 110 billion on digital advertising. As more and more companies invest their time and resources in digital marketing, relying on outdated advertising tactics is not enough to win customers.
Increase sales and build a robust digital foundation with value-based marketing services. Digital marketing helps you to:
- Save time, money, and resources
- Make a huge return on your investment
- Track campaign results
- Customize your strategies based on analytics and data
- Accurately targeting the right audience
- Build your reputation on social media
- Find out what the points of contact with customers are
- Promote greater consumer engagement
- Encourage profitable long-term growth
- Improve conversion rates
Don't waste your time and money on marketing techniques that don't produce measurable results. Let Creative Brackets digital marketing agency help you establish your market dominance with our targeted digital marketing solutions.