What is the average cost per click for the website?
Nikola Kalincevic
19/05/2020
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Facebook and Instagram are two separate networks and must be viewed as such. What we can conclude from the experience so far is that the average price of a click to the website from the Facebook campaign is 0.01 - 0.1 EUR depending on the industry. The price of a click on Instagram is generally higher than the price of a click on Facebook.