What is Off-page SEO?
Off-page SEO is a set of techniques that you can use to improve the position of your website within search engine results. Many people relate Off-page SEO to link building, but that is only one part of the entire strategy.
Essentially, Off-page SEO is done using promotional methods, outside the website itself, with the intent of ranking better.
Unlike with On-page SEO, Off-page SEO is done outside of the website. The most important activities of this type are Link Building and Social Media Marketing.