What is meant by the term content marketing?
Nikola Kalincevic
16/09/2021
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It is the application of written and other content to improve business. Effective content marketing is not promotional but serves to inform consumers who seek information. When you offer content that is relevant to your audience, it can make you an important and reliable source of information, making it less likely that your other marketing efforts will be lost. In the modern age, content marketing attracts three times more potential customers than paid advertising, so it is worth the extra effort.