What happens if Google doesn't spend a daily/monthly budget?
Nikola Kalincevic
19/05/2020
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If your campaigns fail to spend the allocated daily or monthly budget, the reasons may be as follows:
- Google Ads ads are displayed to users but are not attractive enough, and a small number of users click on them.
- Your campaigns are reaching their maximum. Check the size of your audience or expand your search so that more people can see your ad
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