Find where your eCommerce is losing sales
eCommerce Conversion Audit — before you increase ad spend
A structured audit of your conversion funnel, tracking, product pages, and technical foundation. Clear findings, prioritised recommendations, and a concrete next step — not a list of vague suggestions.
eCommerce / Conversion Audit
⚠️ Find what's blocking sales ⚠️
before you spend more on traffic
Most eCommerce stores don't have a traffic problem — they have a conversion problem. Visitors arrive, browse, and leave. Campaigns run but ROAS stays flat. A structured audit identifies exactly where the funnel breaks and what to fix first.
We audit conversion and UX, tracking accuracy, product and catalog quality, and technical performance — then deliver a prioritised list of findings with clear recommended actions.
Conversion & UX, Tracking & Analytics, Product & Feed Quality, Technical Performance, Priority Scoring, Action Backlog, Quick Wins, eCommerce Growth
What we audit
Across every layer of the purchase journey
Conversion & UX
Homepage to checkout: navigation, category structure, product pages, CTAs, mobile experience, and trust signals — every touchpoint where shoppers hesitate or drop off.
Tracking & analytics
GA4 setup, conversion events, attribution gaps, and data quality checks — so you know which channels and pages actually drive sales, not just visits.
Product & feed quality
Product page content, category logic, filter structure, and feed quality — the catalog inputs that affect both organic search performance and paid campaign efficiency.
Technical & speed basics
Core Web Vitals, render-blocking issues, mobile performance, and crawlability fundamentals — the foundation that limits both conversion rates and search rankings.
When an audit pays for itself?
An audit is a diagnostic tool, not a magic fix. It works best in a specific context — and it won't help in others. Be honest with yourself before you invest.
This audit isn't for you if:
You have no traffic yet — there's nothing in the funnel to diagnose
You just launched and need a complete build, not a diagnosis
You want a full redesign — an audit is a scalpel, not a blank canvas
You have no campaigns or marketing activity running or planned
You're looking for a guarantee rather than a structured diagnosis
You need to invest in audit if:
You have traffic but conversion rates are lower than expected
Ad spend is increasing but ROAS isn't keeping pace
A seasonal promotion or product launch is coming up
Your team suspects issues but hasn't pinpointed the root cause
You need a prioritised list of what to fix before you scale spend
You need to justify where to invest development budget next
How an audit
actually works
A structured five-step process from intake to action — so you always know what happens next and what you get at the end.
Intake & briefing
You share your store URL, analytics access, and known issues. We align on scope and confirm the package — typically within 24–48 hours.
Deep-dive audit
We review your store across all four audit areas: conversion & UX, tracking accuracy, product and feed quality, and technical performance.
Priority scoring
Every finding is scored by business impact and implementation effort. The result is a ranked list — not a data dump, but a clear hierarchy of what matters most.
Action backlog
Findings are translated into specific, structured tasks your team can implement immediately. No vague suggestions — specific pages, specific fixes.
Review call
We walk through the audit together — Growth Audit and Pro Audit packages. You leave with a clear picture of where sales are lost and what to fix first.
Concrete deliverables, not a slide deck
Every audit ends with documents you can act on — not a vague presentation of observations. You get specific findings, ranked priorities, and ready-to-use tasks.
Audit summary report
A structured document covering all four audit areas with annotated screenshots, specific observations, and evidence for every finding.
Prioritised issue list
Every finding scored by business impact and implementation effort — ranked so you know exactly which problems to tackle first and which to defer.
Action backlog
Ready-to-implement tasks with enough detail to hand off to a developer or work through yourself — without needing to re-translate the findings.
Quick wins list
The highest-impact, lowest-effort improvements you can make immediately — often within a week, without needing a developer.
What we need from you
The more context you share, the more precise the audit. Here's what makes the difference between a generic review and a genuinely useful one.
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Your store URL
The live store we'll audit. If you have a staging environment for specific areas, share that too — it helps us test without impacting live traffic.
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Read access to GA4 or your analytics platform
Needed to validate tracking accuracy, identify drop-off patterns, and check attribution quality. Viewer access is enough — we don't need edit rights.
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Your top 5–10 products or categories
Knowing what drives the most revenue helps us audit the highest-impact pages first — not just the homepage, but the pages that actually generate sales.
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Known issues or areas of concern
If your team already suspects specific problems — checkout drop-off, slow mobile, poor ROAS — share them. We'll validate and investigate every concern you raise.
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A note on your implementation capacity
In-house developer, external agency, or solo operator? Knowing this shapes how we prioritise recommendations and how we present the action backlog.
eCommerce Conversion Audit — Packages
Three ways to get a diagnosis
Every package ends with a prioritised list of findings and a clear recommended next step. The difference is depth, scope, and how much we work through it together.
| What you get | Quick Scan | Full Audit | Audit + Roadmap |
|---|---|---|---|
| Best for | A fast read before a campaign or launch — top issues identified, no deep analytics | Active stores that need a full diagnosis across all four audit areas | Stores ready to act — full audit plus a structured plan for what to do next |
| Audit scope | UX & conversion, product pages, top technical issues | All 4 areas: UX, tracking, product & feed quality, technical | All 4 areas with deeper analysis and cross-area impact mapping |
| Analytics review | — | GA4 check — event setup, attribution gaps, data quality | Full review — funnel analysis, channel attribution, conversion paths |
| Deliverables | Priority issue list + quick wins | Full report + priority list + action backlog + quick wins | Full report + priority list + action backlog + implementation roadmap |
| Review call | — | 30 min walkthrough call | 60 min presentation + follow-up Q&A |
| Turnaround | 48–72 hours | 4–6 business days | 6–10 business days |
| Investment | from 149 EUR | from 349 EUR | from 699 EUR |
| Get started | Request a scan | Request an audit | Book a call |
Clear findings. Concrete next steps.
Ready to find out what's blocking your sales?
A decade of
eCommerce delivery
We work exclusively with eCommerce brands — catalog-heavy stores where design, development, and marketing decisions directly affect revenue.
10+
Years of experience in the digital and eCommerce industry
250+
eCommerce projects completed with proven results
5M €
Managing Over €5 Million GMV for our clients in the last 4 years alone
€200K+
Over €200,000 in Marketing Budgets managed annually for targeted, data-driven campaigns
Customer & partner reviews
