Logo.rs: Building the digital face of Serbia’s ICT leader


For one of Serbia’s largest ICT companies, we created a modern, multilingual corporate website that reflects decades of innovation and reliability. Built on ReadyCMS, the new digital presence combines trust, technology, and smart lead capture — turning Logo.rs’s online showcase into a business engine.

For more than 30 years, Logo has been at the forefront of Serbia’s ICT industry.
From pioneering telecom projects to building large-scale infrastructure and energy solutions, Logo has earned its place as one of the most respected technology companies in the region.

When such a company approached us for their digital presence, the challenge was clear: create a corporate website that matched their reputation for reliability and innovation.

{ Meet Logo }

For more than three decades, Logo (www.logo.rs) has been a driving force in shaping Serbia’s digital and infrastructure landscape. What began in the early 1990s with a focus on telecommunications quickly expanded into fiber optics, data centers, and large-scale telecom projects.

Along the way, collaborations with global leaders like Huber+Suhner helped establish Logo.rs as a trusted name in advanced technologies, while milestone projects — such as connecting the Clinical Center of Serbia — proved their ability to deliver on complex, mission-critical challenges.

Growth came not only through expertise but also through strategic acquisitions. By bringing specialized companies into its family, Logo broadened its scope to include integrated communications, security systems, energy solutions, and solar power development.
They were behind Serbia’s very first FTTH (Fiber-to-the-Home) network, transformative projects for Telekom Srbija, and, in recent years, full electrical installations that cemented their role as a comprehensive infrastructure partner.

Their ambitions, however, don’t stop at national borders. In 2022, Logo.rs expanded internationally by founding LOGO GmbH in Germanywhich offers end-to-end telecommunications services across a broader European market.
With modern headquarters in Belgrade and a growing presence abroad, Logo.rs continues to position itself at the forefront of innovation and infrastructure development.

From challenge to solution ]


Logo.rs needed more than a “standard” presentational site.

They were looking for a trustworthy digital presence that would reflect their decades-long legacy and clearly communicate who they are, what they do, and the journey that brought them here.

At the same time, the site needed to work as a business tool. Not just showcasing their expertise, but also capturing leads and potential opportunities from every visitor.

[ Creative way to use ReadyCMS ]


To achieve this, we built their new site on ReadyCMS, a platform that gives us stability and flexibility. Its multilingual capabilities ensured the site spoke fluently to audiences in Serbia and Germany.

Its architecture allowed us to go beyond the basics. We designed and implemented a custom lead-capturing system that doesn’t stop at the contact form. Instead, it tracks inquiries across the entire website, ensuring every potential business opportunity reaches Logo.rs.

{ The result }

A sleek, presentational site that does more than just present. It reflects Logo.rs’s legacy of trust and innovation while turning its online presence into an engine for growth. With Creative Brackets behind the design and development and ReadyCMS powering the technology, Logo.rs now has a site that is every bit as reliable and future-ready as the company itself.

[ The story continues ]


It’s safe to say that with Creative Brackets as its partner, Logo.rs has a digital presence that mirrors its role in the ICT industry: reliable, forward-looking, and built for growth.

Just as the website is not just a showcase, but a tool that supports their business, Creative Brackets is a partner you turn to when you need help.

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